Awareness of Big Data among Employees in Saudi Arabia

Abstract

This study aimed to identify the degree of awareness among employees in KSA for Big Data. To achieve the objective of the study, the researcher used the descriptive survey method to the study and distributed a questionnaire; it measures the degree of awareness among employees in KSA for Big Data. It consisted of (21) paragraphs divided into three axes: (Big Data concept, Big Data features, Big Data characteristics, and Big Data challenges). The study results showed that there is awareness of Big Data among employees. Also, the degree of awareness among employees for Big Data was high, with a mean of (3.8) and a standard deviation of (0.50). The study also showed no statistically significant differences in employee awareness of big data and the sector. However, there are statistically significant differences in the degree of awareness of big data due to demographic variables (age, qualification, gender)