Core Competency and Key Success Factors in Multinational Corporations, Nigeria

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Ugwu Cyril Ndubuisi

Abstract

This study examined the relationship between core competency and key success factors in multinational firms in Nigeria. The study used exploratory research design. Data were collected from articles published in reputable international and local journals. In international firms, the research discovered a link between core competence and important success criteria such as return on asset, return on equity, and return on investment. Customer value and competitor differentiation as proxies of core competency contribute to key success factors in activities of multinational corporations in Nigeria

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How to Cite
Ndubuisi, U. C. (2021). Core Competency and Key Success Factors in Multinational Corporations, Nigeria. The International Journal of Business & Management, 9(11). https://doi.org/10.24940/theijbm/2021/v9/i11/BM2111-009