Effect of Supply Chain Integration on Competitive Capability of Mobile Phone Distributors in Rwanda: A Case of Akagera Business Group

Abstract

Currently, companies are embarking on utilizing avenues that could help them improve on their competitive capability. This study investigated the effect of supply chain integration on competitive capability of Samsung mobile phones distributors in Rwanda. This study adopted a descriptive research design. A total of 55 employees of Akagera Business Group formed the target population of this study. Since the population was small sampling was not necessary. The entire population therefore constituted the sample size. Questionnaire was used for data collection. Descriptive statistics was achieved through descriptive analysis to generate frequencies and percentage of various variables. Inferential statistics was done through Pearson correlation analysis to determine if there existed any relationship between the variables. Statistical package for social science (SPSS) was used as the appropriate tool for data analysis. Results were presented in tables, pie chart and graphs. The study concluded that internal integration (.524^**, p<0.001), supplier integration (.742^**p<0.001) and customer integration (.419^**, p<0.001) significantly and positively correlated with competitive capability