Corporate Environmental Practices and Sustainable Competitiveness in Kenya's Tea Sub-Sector

Abstract

The purpose of the study was to determine the effect of corporate environmental practices (managerial control mechanism and training in CEP) on sustainable competitiveness in tea subsector of Kenya's economy. This research utilized the resource based view, resource dependency and stakeholder theories. The study targeted 878 respondents from 107 registered tea firms in Kenya and multistage sampling method was used to get sample size of 484. Primary data was collected using questionnaires. To measure reliability Cranach Alpha coefficient was used. Data were analyzed using descriptive, Pearson product, moment correlation, multiple regressions. The results showed that there was a significant effect of managerial control mechanism (β= 0.136) and training (β =0.391) on sustainable competitiveness in tea firms. The corporate environmental practices positively influence the sustainable competitiveness in tea firms in Kenya.