Shieh, M. D., Nguyen, T. and Yang, C. H. (2018) “Impact of Consumers’ Experience and Brand Image on Consumer Behavior in Creative Tourism in Vietnam”, The International Journal of Business & Management, 6(8). Available at: http://www.internationaljournalcorner.com/index.php/theijbm/article/view/137379 (Accessed: 19 May 2024).