EFFENDHY, R. C. E.; HIDAYAT, A.; ROOSTIKA, R. The Influence of Consumer Preference, Brand Value, Product Innovation, and Green Brand on the Willingness to Pay Premium Green Product: Studyat Beauty Clinic Brand in Indonesia. The International Journal of Business & Management, [S. l.], v. 7, n. 7, 2019. DOI: 10.24940/theijbm/2019/v7/i7/BM1907-068. Disponível em: http://www.internationaljournalcorner.com/index.php/theijbm/article/view/150047. Acesso em: 18 may. 2024.