Adopting Comic- Style Illustrations for Promoting Environmental Sustainability

Abstract

Today, much attention is being given to environmental sustainability by researchers and policy makers. However, many citizens in the third world environments like Nigeria are yet negligent in their attitude towards the environment which is evident in their unguided disposal of municipal wastes. Therefore, this paper focuses on the application of graphical, comic-style, illustrations as a tool for the creation of awareness on improper waste disposal. The study proposes specific illustrations that depict various harmful human activities carried out on a daily in the environment and the harmful effects negative human activities could have on human lives using a child in order to provoke reaction among adults and parents. The effect it could have on the environment was as well depicted, however, illustrating the sustainable practices every member of the public should participate in. Concept, choice of illustration, choice of colour and choice of text that led to the successful illustration were further explored.